Tailored product leadership & transformation.

RED

OAK

Work shouldn’t feel this hard.

We help organisations apply product thinking to fix what’s broken: strategy, structure, and experience.

Strategy &
Transformation

A short-term partnership to create
clarity, alignment, and direction.

Fractional
Product
Leadership

Embed experienced product
leadership into your team.

Capability
Building

Develop your people and build
lasting capability.

We help organisations find focus and alignment
through product-led transformation. In a structured 8-
week sprint, we uncover what makes you different,
define your direction, and build lasting momentum.

Product-led strategy.

Practical transformation.

We step into interim leadership roles to guide teams
through growth, change, or transformation, bringing
clarity, coaching, and hands-on support when it matters
most.

Embed experienced
product leadership
without hiring full-time.

Develop your
people and build
lasting capability.

We offer workshops, coaching, and cohort-based learning to help teams
adopt
product thinking and build the skills to drive meaningful, lasting
change.


Explore PX as a Product, our learning programme for HR and PX teams.

Red Oak was founded by Chris Metcalfe, a product leader with over
20 years’ experience across global companies including Workday,
Docebo, and Primark.


He helps organisations apply product thinking to align strategy,
empower teams, and deliver lasting business results.


We also run PX as a Product, a cohort-based course helping HR and
People teams adopt product thinking.

About us.

Testimonials

Having worked under Chris's leadership at Workday, I can
confidently say that he is one of the most inspiring and
effective leaders I’ve ever encountered. His ability to
motivate teams and foster a culture of rapid productivity is
unmatched. Chris creates an environment where innovation
thrives, challenges are tackled with confidence, and goals are
consistently exceeded. Anyone working with Chris can trust
they are in the hands of a true professional dedicated to
driving success.

Emma Meehan

Senior Product Manager, LearnUpon

Laurent Balagué

VP Product, Docebo

I am VP of Products at Docebo, Chris was my manager in
2022 and 2023. His leadership and amazing product
experience were central to the success of all products we
launched. He helped me to define a clear product strategy,
better position myself in the organization to maximize the
success of all my initiatives, and properly plan and manage
each step for successful launches and roll-outs. And he is the
best manager / coach I have ever had!

Copyright © 2025 Red Oak Agency Ltd.

Registered in Ireland. No. 774600

RED

OAK

AGENCY LTD

Contact us

Explore our cohort-based learning programme: pxasaproduct.com